© 2010 Illinois Drug Education Alliance. All Rights Reserved.

IDEA Purpose
Founded in 1982, the Illinois Drug Education Alliance (IDEA) is an effective grassroots force against alcohol and other drug use in Illinois. IDEA is a statewide, volunteer coalition of individuals dedicated to the educational purpose of promoting the goals of health-minded youth and the prevention of the illegal, unsafe use of alcohol and other drugs and unhealthy behaviors.
The principle objective of IDEA is to involve all segments of Illinois society in the process of prevention. IDEA's focus is to reach parent, student, school and community prevention groups with the latest research and initiatives that serve the immediate needs. IDEA is also affiliated with national networks and therefore is able to quickly disseminate information.
IDEA Mission
IDEA’s mission is to educate and advocate for alcohol, tobacco, and other drug prevention by involving youth, parents, schools, and local and state partners.
IDEA Vision
Working for safe and drug free communities in Illinois
What does IDEA do?
IDEA
- Provides guidance and leadership to parents, youth, school and community groups who are working in prevention
- Acts as a statewide, independent citizens' advocate for effective prevention efforts
- Promotes the prevention of drug and alcohol related problems through education, communication and networking
- Publishes The Best of IDEA, an informative publication on prevention issues
- Sponsor the Annual Red Ribbon Campaign each October, a campaign that offers an opportunity for community involvement and commitment to a drug-free America
- Sponsor Alcohol Awareness Month in April, a national campaign that brings attention to the number one youth drug of choice which is alcohol