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Educational Campaigns

IDEA actively promotes educational campaigns during each school year. For each campaign, publications and tools will be made available to assure information and effective practices are being implemented.

Red Ribbon Week 2011

Paint Illinois Red

Red Ribbon Week

October 22nd - 30th

Theme: Paint Illinois Red

On Wednesday, October 26th, IDEA wants you to join us in Painting Illinois Red.  Get as many people as you can in your school and community to paint the fingernail of their right index finger red.  Take pictures and post them on the Paint Illinois Red Facebook page to help us raise awareness about what we can do to PREVENT alcohol, tobacco and other drug use in our communities.

Red Ribbon Week is the oldest and largest drug prevention campaign in the country. Although the start end dates can vary slightly depending on the organization and source, Red Ribbon Week generally takes place the last full week in October, with the weekends before and following the last full week included as appropriate celebration dates. 

Red Ribbon Week serves as a vehicle for communities and individuals to take a stand for the hopes and dreams of our children through a commitment to drug prevention and education and a personal commitment to live drug free lives with the ultimate goal being the creation of drug free America.

And, perhaps more importantly, Red Ribbon Week commemorates the ultimate sacrifice made by DEA Special Agent Enrique "Kiki" Camarena, who died at the hands of drug traffickers in Mexico while fighting the battle against illegal drugs to keep our country and children safe.

Download the Red Ribbon Week 2011 Guide HERE!